During 10 years working on IT projects and solutions for the Brazilian telecom industry I realized how unorganized and unproductive people and companies can be. In 2012 I started a company to help business become organized and productive using the appropriate methodologies, techniques or frameworks and tools like Google G Suite, Evernote, Trello and others.
In 2012 I also published the best-seller "Organizando a vida com o Evernote" (Getting life organized with Evernote) and became an Evernote Ambassador. In 2013 I started the podcast "Diário de um elefante" (Elephant's journal) about Evernote and productivity and in 2014 I became one of the world's first Evernote Business Consultant and the first Brazilian with this title.
In 2017 the podcast "Diário de um elefante" was converted to a YouTube Channel where I share hight quality content about Evernote and other technologies and Apps that help people and companies on the journey to become organized and productive.
During this period I've been invited by Evernote to 3 of the 4 international conferences in San Francisco and in the 2014 edition I presented in the panel Achieving Your Best Work with Evernote Business.